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{ Client / Incisive Media   Project / Online Information 2012 Convention }

"Archetype produced a comprehensive and creative new look for the show
inside tight deadlines, helping re-invigorate a long running event."

Jane Lewis / Senior Marketing Manager, Incisive Media

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Re-brand & campaign – pitch winning concept

Following successful campaigns in 2010 and 2011 Archetype won the pitch for the 2012 campaign with a bold new concept that embodies the new direction the event would take.

content_images/OI12_SalesBrochure.jpg

Sales Brochure interactive PDF

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Signage

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